ASBO Magazine
Print Layout & Editorial Design
Client
ASBO Magazine — a bi-monthly cultural publication featuring music, fashion, art, and lifestyle content. ASBO distributes worldwide and is known for bold editorial voice and compelling design.
Challenge
ASBO Magazine approached Puffinbot with the need for eye-catching print layouts for a major issue of their publication. The magazine was showcasing two significant editorial features:
- Kid Bookie — a narrative spread requiring a strong cover, spine, and back design
- Street Style — a dynamic 12-page section demanding visual flair and readability
The editorial design challenge was to create layouts that were both visually striking and easy to navigate in print, while aligning with ASBO’s cultural identity and bold style.
Solution from Puffinbot
Puffinbot applied strategic editorial design principles to deliver two cohesive, standout sections:
Front Cover, Spine & Back for Kid Bookie
- Designed a compelling and brand-aligned bookend experience that felt integral to the magazine’s overall tone
- Ensured cover imagery and typography set the right mood and drew readers in
- Delivered print-ready assets suited for high-quality offset printing
Interior Features — Kid Bookie & Street Style Spread
- Created an 8-page continuation section for Kid Bookie with thoughtful visual pacing and typography hierarchy
- Designed a 12-page Street Style feature that opens with a bold double-page spread to set tone and maintain reader engagement
- Balanced energetic visuals with editorial clarity for ease of reading
Puffinbot’s design approach gave ASBO both creativity and structure — allowing artwork and content to shine without sacrificing readability.
Outcome & Impact
The final magazine layouts delivered more than just attractive pages — they provided:
- Print-ready editorial spreads that translated digital creativity into a compelling physical experience
- Consistent visual storytelling that matched ASBO’s voice and aesthetic
- Enhanced reader engagement, particularly through strategic use of double-page spreads and typography
- Professional quality outputs ready for publication, press, or promotional distribution
ASBO Magazine was able to publish these sections with confidence, knowing the design elevated their editorial content and strengthened the issue’s visual narrative.
Why It Matters
Editorial design — especially for print — requires a careful balance of artistry and structure. By focusing on:
- visual cohesion
- thoughtful pacing
- impactful opening spreads
- professional, print-ready files
Puffinbot helped ASBO present its stories in the most engaging way possible.
Looking to publish print work that stands out?
Whether you need a full editorial layout or a compelling front cover and feature spread, Puffinbot can help you craft magazine layouts that tell your story with clarity and creative impact.
Contact Puffinbot to discuss your next print or editorial project.





